22.04.08

Email Reaction, a leader in email marketing, changes the company's name to smartFOCUS DIGITAL.

Email Reaction, a leader in email and digital marketing, today announces that it is changing the company's name to smartFOCUS DIGITAL.Go

12.02.08

Email Reaction partners with Brandmail Solutions to deliver branded emails with sender authentication.

Email Reaction has partnered with the leading global email authentication and branding company, Brandmail Solutions. Businesses using Email Reaction can now send emails without the threat of having their messages blocked by spam filters.Go

3.12.07

London Business School picks Email Reaction for integration and efficient processes.

Leading educational authority implements Email Reaction software to help non-technical users across multiple marketing teams reach out to a wider audience.Go

12.11.07

PaddyPower chooses Email Reaction to drive email marketing campaigns with enhanced functionality.

Ireland's biggest and most successful bookmaker integrates Email Reaction's on-demand tools for e-marketing into its own CRM system to speed up workflow processes and increase level of personalised communication.Go

15.10.07

Email Reaction has been appointed by one of the leading UK children's charities, Barnardo's, to provide an email marketing system for managing personalised email campaigns to the charity's supporters.

Barnardo's will use Email Reaction to manage bulk emails end-to-end, from management of the database, through technical creation of the message, distribution and tracking of the recipient's response. The software will help Barnardo's to improve communications with its supporters.Go

14.08.07

Email Reaction has been chosen by leading UK shopping centre Meadowhall to provide the email marketing system that will power its GO SHOP loyalty programme.

The new email system enabled Meadowhall to communicate rapidly with shoppers and store owners when the shopping centre suffered up to five feet of flooding on its lower level, with all 160 of the lower level shops affected and up to 70 shops still closed due to the damage.Go

25.06.07

Playboy TV UK to use Email Reaction to manage email campaigns with integrated video links

Email Reaction announces that it will provide Playboy TV UK, a leading provider of high-quality entertainment for adults, with its suite of online marketing software for use in driving its email marketing campaigns. Go

17.05.07

Goodmail Systems Launches International Expansion of CertifiedEmail in UK

Trusted Class of Email Accepted at AOL, Yahoo!, Supported by 15 Leading Email Service Providers. Go

08.05.07

Email Reaction Tightens Link Between Sales and Marketing with New Version Now Available on salesforce.com's AppExchange

Email Reaction 'Lite' and 'Pro' versions now available to salesforce.com customers via the AppExchange for easy deployment of email led marketing campaigns providing analysis and reporting within Salesforce. Support for all major languages enables international email marketing campaigns. Go

24.05.06

smartFOCUS acquires Email Reaction

smartFOCUS, a European-headquartered vendor of Enterprise Marketing Management (EMM) software, has announced the acquisition of Email Reaction, which provides email, web, RSS and online marketing services. Go

02.12.05

Associated New Media installs Email Reaction to manage email newsletters

Associated New Media, (ANM), the digital publishing division of Associated Newspapers Ltd, has bought the installed licensed version of Email Reaction which will enable ANM to deliver a large volume of news and marketing emails to its customers faster. The installed software integrates with ANM’s existing databases to deliver the emails to specific user groups. Go

08.02.05

Email Reaction unveils latest version of e-marketing and customer communications solution

Email Reaction has announced a major upgrade to its hosted, online e-marketing broadcast and customer communication solution. Development for Version 4.0 of Email Reaction ASP™ has concentrated on making life as easy as possible for UK marketing professionals and their agencies to build and execute coherent, email based campaigns. Go